Client Feedback Tool for Agencies

If you run an agency or freelance for multiple clients, you know the pattern. You deliver a staging site, ask for feedback, and get "the thing on the right side looks off on my phone." You spend twenty minutes trying to reproduce what they're seeing. You ask for a screenshot. They send a blurry photo of their monitor taken with their phone. The cycle repeats.

Client feedback on web projects shouldn't be this painful. The problem isn't that clients give bad feedback. It's that the tools we use to collect it weren't designed for this workflow. Email, Slack, shared documents. They're communication tools, not feedback tools. What you need is a way for clients to point at specific elements on a live page and tell you exactly what's wrong, with full visual context captured automatically.

What agencies actually need from a feedback tool

Agency feedback tools need to clear two hurdles. First, the client experience has to be frictionless. If your client needs to create an account, install a browser extension, or learn a new interface, they'll revert to email within a day. Second, the feedback needs to arrive with enough context that you can act on it immediately. Screenshot, browser info, screen size, exact location on the page.

Most feedback tools on the market were designed for internal QA teams at larger companies. Project management features, sprint integrations, seat-based pricing that penalises you for having more clients. For a small agency or solo freelancer, that's overhead you don't need.

How Lairo works for agency-client feedback

Lairo takes a different approach. Instead of asking clients to install anything, you generate a capture link for each project. A shareable URL that opens your client's site with a lightweight feedback overlay. You can name the link (e.g. "Sarah: Homepage Review"), set an expiry date, and limit the number of uses.

You send the link to your client. They open it in their browser, click on anything that needs attention, type a comment, and hit submit. Lairo captures a full-page screenshot, the pinned location of their click, their browser and device details, viewport dimensions, and any console errors on the page. The feedback lands in your Lairo project, organised and ready to act on.

Your clients don't need a Lairo account. They don't need to download anything. Open a link, leave feedback, close the tab. That's it.

One project per client, no messy inbox

Each client gets their own project in Lairo. Feedback from Client A never mixes with feedback from Client B. Within each project, you can mark items as open, fixed, or closed. You always know what's been addressed and what's still outstanding. Simple workflow that maps to how agencies actually handle revision rounds.

No per-seat pricing

Lairo charges per account, not per seat. It doesn't matter if you share capture links with three clients or thirty: the price stays the same. The Starter plan at $12/month gives you 3 projects and 200 feedback items per month, which covers most freelancers and small agencies comfortably. If you're juggling more projects, the Pro plan at $39/month scales to 10 projects with 1,000 feedback items and unlimited retention.

When to use the widget vs. capture links

Lairo gives you two ways to collect feedback. Capture links work best for client-facing review: you control who gets the link, when it expires, and how many times it can be used. The embedded widget (a single script tag on your site) is better for ongoing feedback on staging environments or sites in active development where you want a persistent feedback button.

Both methods produce the same structured feedback in your project dashboard. Pick the approach that fits the situation.

Get out of the email feedback loop

If you're an agency or freelancer spending too much time decoding client feedback, Lairo was built for you. Send a link, get visual feedback with full context, and move on to the fix. Free to start, no credit card required. Discover how to effectively collect client feedback on websites or explore the power of visual annotation tools for bug reporting.